The short answer
With our packages a native app costs from €4,200 (Android) and €4,500 (iOS) for a showcase app, up to €18,600 and €19,500 for a complete app with payments, integrations and an admin panel.
What pushes an app's price up
- Number of screens: from 5 (showcase) to 15 (Plus) up to unlimited (Pro).
- User accounts and login (also with Apple or Google).
- Cloud backend, to update content without publishing a new version.
- Targeted push notifications and offline mode.
- In-app payments with Apple Pay or Google Pay.
- Integrations with CRM, back-office systems and shipping, and an admin panel with roles.
- Multilingual support, GDPR and advanced analytics.
Costs that are not in the quote
- Apple Developer account: $99 a year, in your name.
- Google Play Console account: $25 one-time, in your name.
- Future changes: after the 30 days of free fixes, new features and work are assessed separately.
- The app's content: texts, images and logo, which the client provides.
Native or cross-platform: what changes
We build native apps (Swift for iOS, Kotlin for Android), with one package per platform. Cross-platform solutions can lower spending if you need both stores right away from one codebase, but they involve trade-offs on performance and access to system features. If you need both platforms, compare the two packages: iOS app and Android app.
How to choose the tier
- Base: you want to be on the store with the essential information.
- Plus: you have users to engage, with accounts, updatable content and notifications.
- Pro: you sell or offer services from the app and must connect it to your systems.
Three examples of how to choose
These are indicative examples to help you orient yourself, not rules: the choice depends on what your app has to do.
- A professional practice or a shop that wants a presence on the store, with opening hours, services and contacts: Base is usually enough.
- An association or business with members, changing content and targeted messages: you need user accounts and a backend, so Plus.
- A company that wants to sell or take bookings and payments from the app, connecting it to a CRM or back-office systems: Pro.
Questions to ask any provider before ordering
- What exactly is included? Screens, features and revisions should be written down, not said out loud.
- How long does it take? A date or a range, not «it depends».
- Is the source code mine? Without it, you are tied to the provider for every change.
- Who owns the store accounts? They should be in your name.
- What happens after delivery? For how long are defects fixed for free?
- How are out-of-list requests handled? With a cost stated before starting.