What SEO means
SEO is the work that helps Google find, understand and surface your pages. It rests on three pillars:
- Technical: speed, phone usability, indexing, sitemap, structured data.
- Content: pages that answer what people actually search for.
- Authority: links and mentions from other trustworthy sites.
When a one-time job is enough
- You have an existing site with technical problems or titles and descriptions to fix.
- You are a local or niche business with few pages and little direct competition.
- You already have someone who updates the content and only the correct foundations are missing.
- You want to fix the foundations before investing in content and advertising.
When ongoing work is needed
- You operate in a highly competitive sector, where every position is contested every month.
- You must produce a lot of content and lack the time or skills to do it.
- You need steady work on authority (mentions, links, relationships).
- You have a large catalogue, such as an online shop with hundreds of products.
A middle path: a focused job plus care on your side
After a job done well, the most useful work is often simple and you can do it yourself:
- publish new content regularly, on the topics that emerged from the keyword research;
- check Search Console every month to see which searches bring visits;
- never change page addresses without setting up redirects;
- update the main pages when prices, services or information change.
What our model includes
The SEO Base package (€900) includes a technical audit, titles and descriptions on up to 10 pages, sitemap, Search Console and research on 10 keywords. Plus (€2,200) extends to 30 pages with competitor analysis and structured data. Pro (€4,800) adds an editorial strategy for 3 months, 3 optimized articles and monitoring for 3 months after delivery.
We do not sell guaranteed rankings or link buying. All the details are on the fixed-price SEO page.
Be wary of anyone who promises first place
Nobody can guarantee a position on Google: it depends on its systems, not on the agency. Warning signs are promises of "first page in 30 days", packages of links for a few euros, no report of what was done, and a monthly fee without a clear list of activities.